BOOK TEASERS
Book teasers are short and interesting quotes from the book, superimposed over various backgrounds designed to match the cover. Teasers are usually posted while a book is promoted on Facebook, Twitter, and/or a blog to create a buzz and garner interest.
They are a useful component of a pre-launch campaign (the book's pre-order period) but can also be used at any time to attract readers, especially at peak periods (e.g. before summer holidays or Christmas).
They are a useful component of a pre-launch campaign (the book's pre-order period) but can also be used at any time to attract readers, especially at peak periods (e.g. before summer holidays or Christmas).